AEO / GEO — promotion in AI answers
We make sure AI selects and quotes you: from entity strategy and content structure to markup implementation and building brand trust.

For AI to quote you, it must be able to extract a fact from the text
The model’s answer is assembled from fragments, not from a whole page. That’s why we build Q&A hubs, mark up entities, and remove wording that doesn’t allow extracting an exact number or step.
Content for AI answers
We build Q&A hubs, guides, reviews, comparisons, and research. We write so AI can extract an exact fact, quote, steps, and conclusion.
Structured data and technical implementation
We implement JSON-LD (Organization, Product, Article, FAQ, HowTo, Author/Person, Review), refine titles, snippets, internal linking, and create “sources of disambiguation” (About/References).
Trust and citation sources
We work with authorship, expert bios, reviews, case studies, publications, and mentions in relevant media/directories (strictly within each platform’s rules).
AI distribution and signaling
We prepare source pages, Q&A sitemaps, publish research/datasets, and strengthen co-citation and entity relationships to increase the chance you’re chosen as the primary source.
Monitoring and optimization
We track appearances in AI answers for target queries, capture wording, test formats, expand coverage, and update the playbook every quarter.
AEO/GEO for HRBLADE — getting into AI answers for product queries
Growth in the number of target queries where HRBLADE is mentioned or quoted in AI answers (ChatGPT, Perplexity, Bing Copilot).
HRBLADE made the top 3 sources for 28 of 45 key queries — through Q&A hubs, stronger authorship signals, and mentions in industry media.
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How work on visibility in AI answers is structured
The model assembles an answer from fragments, so the work is about structure and facts, not text volume. First appearances in answers usually come in 2–3 months, and then the playbook is updated quarterly.
Terms, payment, and the general workflow — on the “How we work” page.
- [01]
Measure current visibility
Free: who gets quoted on your topics
- [02]
Target queries and entities
What AI should say about you
- [03]
Extractability audit
Whether an exact number and step can be extracted from the text
- [04]
Entity and authorship map
Who are you to the model, and why should it trust you
- [05]
Q&A hubs and content structure
Short question — specific answer
- [06]
Markup
Schema.org, FAQPage, llms.txt
- [07]
Trust in the brand
Sources and mentions that models read
- [08]
Citation tracking
Monthly, playbook — once a quarter
Most frequently asked questions
AEO — Answer Engine Optimization, optimization for search engine answers. GEO — Generative Engine Optimization, working with generative engines: ChatGPT, Perplexity, Google AI Overviews, Bing Copilot. The goal is the same: get into the answer and be cited as a source.
We track which target queries mention or cite the brand in AI answers and record the phrasing. After our work, HRBLADE entered the top-3 sources for 28 of 45 key queries.
No, it complements it. Some signals are shared — technical foundation, markup, authorship. But content for answers is written differently, and it makes sense to do both: organic brings traffic, AI answers give you mentions where links aren’t shown.
First appearances in answers usually come 2–3 months after markup implementation and publishing Q&A hubs. After that, it’s ongoing work: we update the playbook every quarter because models and their sources change.
Prebuilt packages
Usually bought together
- SEO — search engine optimizationEnd-to-end SEO promotion for the US, EU, RU, MENA, LATAM markets
- 360° full-funnel promotionAll growth: from strategy and content to scaling paid traffic
- AI development and implementationConsulting, process implementation, AI agents, and team training
- Web developmentFrom corporate web development to startups and complex web services

Discuss your task
The express estimate is free and comes with no obligation: you’ll get an approach, a timeline, and a budget range.
Or email us at [email protected] — we’ll reply within one business day.






